Strategy Development

The core competency assessment (CCA) will be done taking the products and processes as the basis. Factors that are considered for the assessment are their importance to business, the USP's as perceived by the market, effort needed by others to copy, degree of sustainability, possibilities for substitution and already known innovation potential both from the value addition as well as from the cost reduction perspective. The core competencies then serve as a very valuable input to the SWOT analysis that follows the CCA. With CCA and SWOT done (updated) the Mission and Vision will be reviewed and appropriate strategies (Long-/Mid-/Short-term) developed to achieve the Vision.